Entertainment & Leisure

Optimize pricing and profits for all future bookings

Price transparency enabled by the Internet directly impacts the way consumers make purchasing decisions. Coupled with economic and competitive pressures, price continues to shape demand to a far greater extent today than it did just a few years ago. Just as hotels and airlines did decades ago, leisure companies, such as those in the golf, car service, theme park and sporting sectors, are turning to pricing and revenue management solutions to gain a competitive edge.

JDA provides a sophisticated approach — Price Sensitive Revenue Management — to help companies in the leisure and entertainment industry better manage price and demand by applying advanced pricing, forecasting and price sensitivity modeling at every price point.

JDA's innovative software and services for the leisure and entertainment industry enable companies to:

• Maximize profits and revenues. Through a better understanding of customer segments and their willingness to pay, along with improved visibility into future bookings, companies can make better pricing decisions that lead directly to a competitive advantage and increased revenue.
• Improve forecast accuracy. JDA's advanced forecasting enables companies to analyze how a rate increase or decrease will affect demand. By leveraging robust demand segmentation and classification functionality, companies can adjust forecasting based on current booking patterns, capacity and inventory.
• Optimize pricing by applying price elasticity modeling. Companies can leverage price elasticity modeling into the core decision-making process to set the right prices and achieve the greatest return on inventory for all future dates.
• Balance supply and demand through real-time visibility. Using price optimization, companies can adjust prices based on fluctuations in demand on any given day and more efficiently determine how to shape demand to make the best use of the available capacity. 
• Monitor and measure success. Companies can accurately report and measure key revenue and profit performance metrics with a much greater understanding of the impact of future price and demand fluctuations.

Why JDA?

JDA Price Sensitive Revenue Management solutions help leisure and entertainment companies improve forecast accuracy, as well as balance supply and demand through advanced demand forecasting, price optimization, revenue management, asset optimization and analytical services for improved revenue and profits. Some of the world's most profitable industry leaders have turned to JDA for their pricing and revenue management needs.